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How to Plan Smarter & Build Better

Get the guide that sets you up for clarity, confidence, and fewer costly mistakes.

Inside How to Plan Smarter & Build Better, you’ll get the proven advice, checklists, and tools we wish every client had before they started.

It’s practical, fluff-free, and designed to walk you through the early planning stages of building, from defining your vision to asking the right questions.

Whether you're just dreaming or deep in Pinterest boards, this guide gives you the structure and know-how to move forward with certainty.

Value: $89
Yours today for just $14

We see you…

→ You’ve got big plans for your dream home but every time you sit down to start, you’re hit with a wave of “where do I begin?”
You’ve saved the inspo pics, stalked display homes, even started a Pinterest board… but the actual planning part feels like a black hole.

→ You’re smart. You’ve done the research. But no one tells you what happens between “we’ve bought land” and “we’re ready to build.”
The advice feels vague, the steps overwhelming, and suddenly you’re knee-deep in council red tape and builder quotes with no clue what’s missing.

→ You know building a home is one of the biggest investments you’ll ever make.
And you want to get it right.
But right now?
It feels like you’re guessing and hoping it all works out.

→ You’re ready to feel clear, confident, and actually excited about the process again, without relying on patchy advice from friends, outdated checklists, or endless YouTube rabbit holes.

Inside How to Plan Smarter & Build Better, you’ll get:

  • A clear, step-by-step breakdown of what to do before the build even begins

  • The 5 most common (and costly) mistakes people make when planning and how to avoid them

  • Straightforward tools and checklists to move forward with clarity and confidence

  • Our Pinterest Board Starter Pack to help you turn inspiration into action

  • The exact questions to ask your builder before you sign a thing

  • Real-life tips from years of design experience

  • A calm, structured approach to planning that puts you back in control

We’re Toni & Andrew from Straightline Studio Co.

At Straightline Studio, we design homes. 

Spaces for living and making memories, where each room becomes a backdrop to the moments that define us. 

We blend practicality and functionality, bringing the perfect balance of beauty and utility into your home. With a nod to the open family living lifestyle from the US, we draw inspiration from the spacious, airy aesthetic of country and farmhouse styles, creating homes that are open, warm, and filled with natural light—a true sanctuary for you and your family. 

We’re obsessed with creating spaces that look and feel like home, where the essence of your family is the foundation of design.

faqs

  • It’s a practical, step-by-step resource that walks you through every stage of the building journey, from pre-planning to final touches.

    It’s built for real people (not architects or builders), with checklists, pro tips, and examples that actually make sense.

  • If you’re planning to build a home, this guide is for you.

    It’s perfect for anyone who wants clarity, structure, and confidence before signing anything or starting work.

  • Once you purchase, you’ll receive an instant download link to your inbox. It’s yours for life, and you can revisit it whenever you need to.

  • This isn’t just a list of things to do. It explains why each stage matters, what questions to ask, and how to avoid the common mistakes most people make.

    Plus, it includes bonus tools like builder questions, a Pinterest board starter pack, and planning prompts.

  • Absolutely. In fact, it’ll help you feel more prepared and confident in those conversations.

    Use this guide to ask better questions, clarify their priorities, and get more out of their investment.